Vol. 2 No. 019 (2017)

DOI: https://doi.org/10.17979/redma.2017.02.019

Published: 2019-05-06

Table of contents

Articles (open section)

Strategies for the recovery of the service in the satisfaction of the client. Analysis of mobile phone companies

  • Guillermo Iván Abril Cordero

DOI:

https://doi.org/10.17979/redma.2017.02.019.4851
PDF (Spanish)

Infant formula nutrition buying behavior in a pharmacy chain

  • Javier Calero
  • Ma. Elizabeth Arteaga

DOI:

https://doi.org/10.17979/redma.2017.02.019.4852
PDF (Spanish)

Measurement of financial knowledge in participants in financial education programs: the case of Bank of Loja

  • Gloria del Carmen Palacio Valdivieso

DOI:

https://doi.org/10.17979/redma.2017.02.019.4853
PDF (Spanish)

Tourist perceptions and expectations from an animated film. The case of Rio

  • Santiago Salinas
  • Judith García

DOI:

https://doi.org/10.17979/redma.2017.02.019.4854
PDF (Spanish)

The level of consumer involvement with the sport and its influence on the image of the sponsor and the event, and the intention to purchase sports sponsorship

  • Soledad Zapata Agüera
  • Laura Martínez Caro

DOI:

https://doi.org/10.17979/redma.2017.02.019.4855
PDF (Spanish)