Redmarka. Revista de marketing aplicado was released in Buenos Aires in 2009 as Redmarka. Revista Académica de Marketing Aplicado, edited by Centro Iberoamericano de Estudios en Comunicación, Información y Desarrollo (CIECID, ISSN 1852-2300) and by the Unidad de Investigación de Marketing Aplicado (UIMA, at present iMARKA) from the University of A Coruna. Since January 2019 it is edited by the UDC through its iMARKA research group (Grupo de Investigación de Marketing Aplicado).
This journal currently publishes two regular issues a year on a semi-annual basis (January-June, July-December), and accepts research articles and reviews, in Spanish and English, in the fields of applied marketing, communication and new technologies.