Una producción audiovisual publicitaria como recurso didáctico en el área de expresión musical

Abstract

Music has a prominent presence in audio-visual media, so it allows, through its different constituent elements, to design activities in which different areas of knowledge converge. In this case, a didactic proposal is presented in which music and image will be the main vehicles. On the other hand, and because digital competence is currently essential in most human activities, its mastery is necessary from all educational levels and in each of the areas of knowledge. Taking into account these principles, this proposal has the general purpose of involving —in an interdisciplinary way— Secondary Education students in a creative project articulated by the different phases of an audio-visual production, taking as a reference all the factors and individual or collective roles that intervene in a professional production. The activities will be developed using different computer applications of musical expression, as well as the treatment of image and sound, also counting on the possibilities that are assumed by the schools of the Autonomous Community of Galicia, such as work with blogs and with timelines. As a final reflection, the limitation imposed by the health situation that was present at the time of the design of the activities has been analysed in terms of the possibility of combining the methodologies proposed from the online or face-to-face modalities.