RUIZ-GARCÍA, David. The ludic vector in alternate reality games: dismantling a fundamental aporia in the genre. Redmarka. Revista de Marketing Aplicado, [S. l.], v. 27, n. 1, p. 21–39, 2023. DOI: 10.17979/redma.2023.27.1.9604. Disponível em: https://revistas.udc.es/index.php/REDMARKA/article/view/redma.2023.27.1.9604. Acesso em: 20 may. 2024.